Product Spotlight: Fidia

Powering The Daily 2K For Creatives.

"I dey go hustle for my daily 2k"

There is a lot of gbas gbos (conflict) on Nigerian Twitter. But amidst all the conflict, dragging, ratios and bocking there is a lot of banter, inside jokes and there are a lot of slangs that come up at least every quarter, some like the Ejikem(which means 5,000 Naira) did not live long, meanwhile others like Omo! (basic exclamation) and daily 2k(daily bread) will remain for a while. 

“Daily 2k” is Nigerian slang for working for your daily bread or working for an earning. I really can't remember its origin but I know it’s about someone working long hours at a construction site for 2,000 Naira (5$) per day. 
It's gets contexts from how difficult it is to earn a living in Nigeria or at least to earn up to 2,000 Naira daily in a country like Nigeria but it’s even harder for creatives to earn that much especially digital creators.

Before going on, let's define who a creator is:
Creators are people that create stuff, things you can consume, hold, see, listen to. In some way, we have all created something but what makes us stand out is the value of what we have created. 
The value of something is usually determined by its market value and that's where the problems we face today come in. 

A lot of Creators in Africa have found the market to sell their creations and even though a lot more have not. We still have a lot more who don't have access to the right resources to get value for their creations. 
It’s a classic case of knowing you produce something valuable but you are unable to get some value in return. Not getting something back in return is because the market is not willing to pay or you don’t have the means to get paid.

Let's take me for example, I have never considered myself a creator but someone made me understand that I have a blog that sells the narrative about African products and yada yada. The point is, I create value and deserve to be compensated for that value.

Also, someone else told me I can get people to send me money for my articles by embedding a payment link to my articles and I have actually been doing that. 

There's actually one of those links at the footer of the page and here.

You see I'm able to identify as a creator because from time to time, I get tipped on my work with the links I attach to my articles.
I am actually able to do that because of Fidia. 

About Fidia:

Fidia is out on a mission to help creatives showcase their work and get paid for the work they do. 
The idea for Fidia is to serve anyone that has something to create on the internet and they are a bunch of use cases in the product that I think you will find interesting. 

Let’s look at some of the features that Fidia offers:

Payment Links For Creators: 

With payment links, creators are able to receive payment into their accounts, all you have to do is add their preferred account numbers and after 24hours, you’ll be able to move the money from Fidia to your stated bank account. You can do this on the Fidia website with any device of your choosing. 

Creator’s Profile: 

Much like a website, as a creator using Fidia, you get a profile page where people can easily support your work and you can also display some of your work especially if you are a creator who produces some digital artefact. 

Products:

To enable creatives to get value for their work, Fidia has the feature that helps you create digital products like courses, books, art, etc. You set a price for the products you intend to sell and share the link to these products.

Fidia Usecases:

So how can creators use Fidia and what can kind of creators should use it. 

On the kind of creator that should use Fidia, let’s just say anyone that is a digital creator. You can embed Fidia links on any piece of digital technology and get paid by your fans. 

To streamline target users we can break it down to people who write, video editors, designers, poets, developers, motion designers, gamers, speakers can use Fidia to garner support for their work and they can also it to sell their books, articles, research papers, templates, codebase, case studies, etc. 

Whatever digital artefact you can produce that can be consumed can be made easily accessible on Fidia. 

Some other popular use cases for Fidia are:

1. Payment links powering sponsorships for developers on Github

2. Gamers Can Get Donations on Twitch

3. Live content creators can embed the links on live streaming platforms like Restream Studio. 

The Future:

It is evident that Fidia has a lot panned out for creatives and creators in the future, but what can we expect to see from them in the future that will enable creators not just to access their audience and deliver value to achieve personal growth. But if I was on the team, some of the things that I’d experiment with are:

A Personal Bank For Creatives:

One of the most distinct features in Fidia is that the money received in the payment links is kept in the creator’s wallet for 24 hours, another peculiar feature on Fidia is that creators can send money to one another right on Fidia. More features like investments can come into play to enable creators to grow their income

Fidia can power this feature by partnering with existing investment platforms like Risevest and Piggyvest. 

A Web 3 Play:

One of the pinnacles of web 3 and the entire future of the web is that revolves around creators creating and getting compensated for that compensation. It would be insightful to see Fidia be a channel for artists to put up their art on different NFT platforms. There is also the option of creators setting up liquidity pools for other creators to access loans and other financial services. 

Creator Marketplace:

Fidia already has a pool of creators, there is no reason why they cannot be the Fiverr of Africa, aggregating creators and giving the rest of the world access to the expertise of these creators. 

Conclusion:

Fidia only launched in the last 6 months and it has launched several features, the team has done remarkable work and has shipped consistently and strategically working on features that would aid creators in getting value for their work.
We would definitely see more work getting done in creators increasing the value of the work they put out, its no wonder they got selected by ODX and have been working even more tirelessly since then. 

To access tools that would help you explore and monetize your creativity as a creator, get on Fidia.